Social media management is an integral part of any successful marketing strategy. The importance of properly managing campaigns and monitoring them across multiple platforms has been understood for years, but the strains of recent world events have pushed social media marketing to heights. Over half of the world’s population is active across a variety of social media platforms.

Optimizing campaigns and promoting your brand on social media has never been more profitable. As a result, the competition has never been more fierce. The only way to compete in this digital age is to formulate a solid social media strategy.

Social media strategies can be overwhelming - to create, to manage, to analyze, and to optimize. However, the importance of a social media strategy for your brand cannot be overstated. Digital marketing, more specifically social media marketing, is a growing trend in marketing and can quickly become overwhelming without tools to help. Therefore in order to create a perfect strategy you need to understand how the posts are performing and that is where social media analytics comes into the picture.

What is Social Media Analytics?

Social media analytics can help you post, monitor, analyze, track and optimize campaigns, as well as target and segment your audience, all from one centralized location.

A quick Google search reveals a seemingly endless list of social analytics platforms on the market. So, to make your search easier, our experts from HipSocial have compiled a list of the best platforms to analyze social media posts to help meet your brand’s unique challenges and needs.

Best Social Media Analytics Software

1. HipSocial

HipSocial is a social media analytics tool designed by 500apps, HipSocial helps you with easy, centralized posting, deep social media listening capabilities, analytics, enhanced engagement, and very powerful cross-channel automation. HipSocial can help you increase engagement with your audience and help your brand grow with the help of a super helpful feature called Smart Finder.

Analyze your Posts' Performance with Social Media Analytics Tool

2. Sprout Social

Sprout Social offers analytics, publishing, reporting, listening, and a social inbox. It strives to help you understand and reach your audience.

3. Buffer

Buffer offers scheduled social posting on Instagram, Facebook, Twitter, Pinterest, and LinkedIn on one dashboard. It features content scheduler for each account, custom posts, and a calendar to view all of your scheduled content

4. Hootsuite

Hootsuite can help you manage multiple social networks and profiles and measure your results. Its features include scheduling, monitoring content curation, analytics, team management, and more.

5. Awario

Awario can help you track every time your brand or your competitors are mentioned on social media and find out who your niche influencers are. Awario features constant monitoring, powerful analytics, social listening, and an inbox for discussions.

6. SocialPilot

SocialPilot is a social media marketing software that can help increase your brand recognition and traffic that offers scheduling automation. Its features include analysis, monitoring, and reporting along with the ability to manage your social media marketing team and their work.

SocialPilot

7. CoSchedule

CoSchedule is a more general marketing management tool that can help you with your social media management with its social organizer. It can help you plan, publish, engage and measure your social media campaigns.

8. Sendible

Sendible helps you manage multiple platforms, helping you streamline everything from planning and collaboration to engagement. Features include a dashboard, publishing, approval workflow, analytics, and social media listening.

Sendible

9. eClincher

eClincher is a tool to manage social media that offers features such as publishing and scheduling, a social inbox, CRM, and content management. It includes the ability to publish, schedule, monitor, and listen.

10. Agorapulse

Agorapulse helps you drive engagement and build authentic relationships easily. Features include flexible scheduling options, social inboxes to manage engagement, one-click reports, and real-time team collaboration.

11. Crowdfire

Crowdfire is a powerful tool for brands, businesses, agencies, and individuals to discover and schedule content. It helps with your content creation, publishing, analytics, and listening for mentions.

12. Meet Edgar

MeetEdgar can help you schedule, share, and reuse posts whenever you want to. It gives you the ability to upload your content with a bulk import or manual input and color-codes your categories.

13. Falcon

Falcon is a social media platform with analytics, community engagement, and governance for multiple networks. It features monitoring, targeting, content, analysis, and management.

Sendible

14. Iconosquare

Iconosquare can help you grow your Instagram and Facebook presence with insights and management tools. It offers analytics, publishing, and monitoring.

15. MavSocial

MavSocial touts itself as an affordable and easy social media management software. Its features include publishing, listening, engaging, reporting, collaboration, and content curation.

Choosing Your Solution

At the end of the day, this decision constitutes an investment in your business. It’s important that you consider your brand’s budget prior to making any decisions. Additionally, it’s equally important that you take the time to get feedback from your team. They’re the ones that will be using this software most often, and they’re the ones that will work hard to grow your brand’s presence and reach across various social media platforms.

If you’re in the market for social analytics platforms, we encourage you to try HipSocial. HipSocial is a social media management tool that was designed with small and medium business owners in mind. Its powerful features help you create engaging campaigns for a targeted audience, monitor brand mentions and campaign performance, collect data and invaluable insights, and optimize future campaigns to ensure you make the most of your marketing efforts on social media.

What Makes the Best Social Media Management Tool?
Join the SaaS Revolution
ribbon
  • All-in-One Suite of 50 apps

  • Unbelievable pricing - ₹999/user

  • 24/5 Chat, Phone and Email Support

Tags

Email Finder Author Finder Email Validator Email List Email Hunter Email Checker Email Lookup Email Extractor Email Address Finder Email Scraper Find Emails CRM Software CRM Sales CRM CRM Software Enterprise CRM Software Cloud CRM Software Sales Enablement Workflow Automation Retail CRM Call Center CRM Real Estate CRM Sales Engagement Software SDR Software Sales Engagement Platform Sales Qualified Leads Lead Management Tool Sales Tracking Sales Automation Outbound Sales Sales Prospecting Follow Up Leads Lead Management Call Center Software Call Center Software Outbound Call Center Auto Dialer Software Dialer Call Monitoring Automatic Call Distributor Answering Machine Detection Cloud Contact Center Software Virtual Call Center Call Management Time Tracking Software Time Tracking Employee Monitoring Time Tracker Time Tracking Software Timesheet Employee Time Clock Employee Tracking App Timekeeping Tracking App Time Clock App Applicant Tracking Systems ATS Applicant Tracking System Application Tracking System Applicant Software Recruiting Software ATS System Applicant Tracking Applicant Tracker Recruitment Software Candidate Relationship Management Systems Interview Assessment Tool Assessment Management Recruitment Software Video Interview Virtual Interview Coding Interview Interview Tool Online Assessment Employment Assessment Test Position Management Hiring App HRMS Software Human Resource Management HRMS Software HR Software Payroll Software Human Resource Software Employee Onboarding HRMS HR System Employee Management Document Management AI Outreach Service Lead Enrichment AI Email Writer Sales Pitch Writer AI LinkedIn Outreach SEO Email writer Backlink Email Writer LinkedIn Based Personalization LinkedIn Chrome Extension LinkedIn Leads Opening Line Writer Lead Generation Tool Linkedin Search Email Finder Prospect Lead Generation Sales Generation Data Enrichment CRM Integrations Technology Search Search with Email Integrations Website Search OKR Management Software KPI OKR Task Management Performance Review Employee Performance Evaluation Employee Review Performance Management System OKR Goals MBO Email Notifications Learning Management System LMS Elearning Enterprise Learning Management Professional Development Employee Training Learning Management System Learning Platform Asynchronous Learning Training Management Knowledge Management Chatbot Chatbot AI Chatbot Customer Service Chatbot Online Chatbot Create Chatbot Messenger Chatbot Chatbot Software Website Chatbot Software Survey Bot Bot Builder Help Desk Software Ticketing Tool User Experience Help Desk Software Ticketing System Helpdesk Ticketing System Feedback Management Service Desk Software Support Ticketing Software Helpdesk Support Software Customer Service Ticketing System Live Chat Software Customer Service Software Live Chat Software Live Chat App Live Chat System Website Live Chat Live Chat Tool Web Chat Software Live Chat Support Software Customer Service Tool Live Chat Service Customer Feedback Software Customer Feedback Survey Customer Feedback Management Software Feedback Management Tool Customer Satisfaction Survey Software Customer Feedback Management System Client Feedback Software Survey Analysis Feedback Survey Software Feedback Management System User Feedback Software Onboarding Process Customer Success Management Onboarding Process Workflows Customer Retention Customer Journey Onboarding Checklist User Segmentation Personalization Customized Templates Popup Builder Unified API Platform End To End API Management Unified API Control REST API Management Web API Gateway API Documentation API Management API Integration API Development Unlimited Projects API Gateway Single Sign on Solution Authentication Software Application Management Password Management SSO Configuration SSO Single Sign-On Access Management Easy Set-Up Single Login Secure Login Low Code App Builder App Builder Platform Low Code Application Platforms Low Code Development Build Your Own App Low Code App Software Drag And Drop Builder Custom Application Low Code Platform Low Code No Code Bespoke Software Third Party Widgets Custom Widget File Picker Playground OAuth Keys File Manager Website Monitoring Software Reporting Web Application Monitoring Website Monitoring App Monitoring Performance Monitor App Baseline Analysis Location Insights Alerting System Reporting Multi-Channel Notifications Wireframe Tool Design UI UX Project Management Mock Designer Wireframe Designer Website Mockup UI Prototyping Image Library Project Management Real-Time Updates Design UI UX Website Builder Website Builder Webpage Builder Website Creator Landing Page Creator Website Maker Blog Builder Ecommerce Website Builder Website Analytics Website Development Landing Page Builder Email Marketing Email Marketing Software Bulk Email Sender Automated Email Email Campaign Systems Email Automation Software Autoresponders Email Blast Service Email Marketing Email Marketing Automation Drip Campaigns Social Media Management Instagram Post Scheduler Social Media Analytics Social Media Management Social Media Planner Social Media Calendar Social Media Scheduling Social Media Listening Social Media Monitoring Social Listening Social Analytics SEO Software Keyword Tool Link Building Tool SEO Tool SEO Optimizer Website Audit On-Page SEO Broken Link Checker Rank Tracker Website Grader SEO Competitor Analysis Website Recording Website Analytics Click Tracking Usability Testing Website Monitoring Mouse Tracking Visitor Recording Session Replay Conversion Funnels Website Recording Website Visitor Tracker Website Personalization Tool Lead Generation Tool Popup Maker Lead Generation Software Popup Builder Website Personalization Software Lead Capture Software Popup Builder Lead Capture Tool Lead Generation App Website Personalization App Content Planning Software Content Planner AI Writer Social Media Content Planner Ai Content Writer Social Media Content Calendar Content Generator AI Blog Writer Content Marketing Software Social Media Calendar Social Media Planner Push Notification Push Notification Push Messages Push Notification Service Push Service Push Notification App Custom Notifications Mobile Push Notifications Push Notification For Website Push Notification Tool Push Notification Providers Hyper Personalization Email Marketing Template Countdown Clock Personalization Software Personalized Software Countdown Clock Countdown Timer In Email Personalization Tool Personalized Images Personalized Videos Conversational Chatbot PPC Management Software Keyword Research PPC Management PPC Marketing Keyword Finder Keyword Generator Shopping Ads Adwords Reports Keyword Research Tool Keyword Suggestion Tool Teamwork Collaboration Methods Team Chat Team Chat Software Collaboration Software Team Collaboration Team Communication Online Collaboration Collaboration Tool Teamwork Collaboration Virtual Communication Team Collaboration Software Virtual Phone System Virtual Phone Numbers Virtual PBX Toll Free Numbers Business Phone System IVR PBX Small Business Phone System PBX System VoIP Phone Cloud Phone Video Conferencing Video Conferencing Video Call Recording Virtual Conferencing Software Virtual Meetings Virtual Meeting Platforms Virtual Conference Platforms Online Conference Platforms Video Calling Software Cloud Meetings Video Conferencing Software Email Software Email Software Email Provider Software For Emails Hosted Emails Email With Domain Custom Email Address Email Hosting Business Email Address Email Encrypted Custom Domain Email Project Management Software Project Management Task Management Project Planner Project Management Tool Task Management Software Project Planning Software Project Management App Task Management App Project Management System Project Management Software Form Builder Form Builder Survey Builder Order Forms Web Forms Form Maker Form Creator Form Designer Survey Maker Survey Creator Custom Form Appointment Scheduling Software Appointment Scheduling Software Appointment Scheduling System Meetings Scheduler Appointment Scheduling App Online Appointment Scheduling Online Scheduling App Appointment Scheduler Appointment Booking App Calendar Scheduler Online Scheduler Robotic Process Automation Software RPA Tools RPA RPA Automation Robotic Automation Software Data Scraper Web Scraper Robotic Automation Website Scraper Business Process Automation Robotic Process Automation Business Process Management Workflow Management Business Process Modelling Business Process Automation BPMN BPM Software BPM Tool Business Process Management Workflow Software Workflow Automation Business Process Mapping App Integration Software Workflow Software Workflow App Workflow Automation Process Automation Application Integration Data Integration Tool Workflow Management Software Data Integration Software Workflow Tool Marketing Automation Electronic Signature Signature Maker Digital Signature Software Digital Signature Pdf Signer Esign Online Signature Signature Creator Sign Documents Online Electronic Sign E Signature

Get Started with 500apps Today

Hipsocial is a part of 500apps Infinity Suite

Please enter a valid email address
Sign Up 14-day Trial